Age of Majority
Age of Majority is a market research company focused on understanding the lifestyles of people over 55, who they have dubbed "active agers". They strive to shed light on the ways that seniors interact with technology, how and where they vacation, exercise, etc.
Research Report Design Project
Age of Majority did extensive research into the way that active agers use technology. They compiled their findings into a report that included a wide range of data. My challenge was to create graphs, charts and infographics, as well as an overall layout, that would present the information clearly and work with their existing branding guidelines.
The Final Product
Using a combination of graphs, charts, icons and photos, I created images that made the large amount of information easy to understand and nice to look at. I created the layout for the report based on previous pieces of collateral they had created, while also expanding and adapting their existing branding where necessary.
